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Acquires baby, body and hair care products
February 23, 2015
By: Jamie Matusow
Editor-in-Chief
The Hain Celestial Group, Inc. has made a substantial move in to complement its personal care products, acquiring Belvedere International, Inc., a large holder of health and beauty care products including the Live Clean brand that includes about 200 baby, body and hair care products as well as several mass market brands sold primarily in Canada and manufactured in a company facility in Mississauga, Ontario, Canada. “We are excited by the acquisition of the Live Clean brand, which expands our presence in the personal care category and complements our Avalon Organics, Alba Botanica and JASON brands that we sell into Canada. This acquisition increases the scale of our Canadian operations to over $150 million in net sales and provides us with opportunities for sales expansion and cost efficiencies as we leverage our existing infrastructure in Canada and our manufacturing and research and development expertise in personal care,” said Irwin D. Simon, founder, president and chief executive officer of Hain Celestial. “It is with great pride that I see my family’s business become part of the esteemed Hain Celestial Group. I believe under their stewardship the Live Clean brand will reach great heights,” said Sandra Belvedere. The Live Clean brand is the leading natural hair care and baby care brand in Canada. In 2014, Belvedere reached nearly $25 million in net sales
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